A clarity-led design house shaping brands, products, and experiences for founders, institutions, and collaborators who still believe in design.
From Dubai, to the world—with love.
[ About ]
A design agency
built on clarity and conviction.
For the past four years, we have helped shape how Dubai presents itself to the world. Our team brings together people from across the world—from the Middle East to Europe, the US, and Australia—with Emiratis contributing local perspective as part of this collective.
MadeBy_ exists to position Dubai as the next global design capital.
Collectively, our team has partnered with leading brands across culture and commerce:
[ People ]
Led by vision,
grounded in craft.
MadeBy_ was founded by Matt Blak, a creative leader who has spent the past decade shaping how brands, products, and cities are built and experienced. His approach blends strategy with craft, treating design as a force that builds culture and defines standards.
Alongside him is a team drawn from around the world—designers and thinkers who bring clarity, depth, and cultural nuance to every project. What unites us is a shared belief in design as discipline and collaboration as practice, creating an environment where ideas are challenged, refined, and built with conviction.
[ Work ]
Ideas that scale,
stories that endure.
Our work spans disciplines. We build identities and packaging systems that scale, campaigns and storytelling that carry meaning, and products with narrative at their core. We also shape industrial and automotive visions that balance craft with forward thinking.
Much of this work is confidential. We can share it in person or provide a secure link on request.
Practice Areas / Services:
+ Brand Strategy
+ Visual Identity
+ Design Systems
+ Brand Guidelines
+ Naming
+ Messaging & ToV
+ Storytelling
+ Editorial Systems
+ Packaging Design
+ Product Design
+ Industrial Design
+ R&D / Prototyping
+ Web Design
+ UI / UX Design
[ Let's Work Together ]
Design as discipline,
collaboration as foundation.
We are partners to those who value clarity and conviction. Every project begins with a conversation, shaped into a process that is precise and collaborative.